PassivSystems is one of 20 UK companies participating in Clean and Cool Mission 2010 from February 20-26 in California’s Silicon Valley. Organized by the Technology Strategy Board, PassivSystems will exhibit its home energy management product, PassivEnergy, which was launched last month at the Consumer Electronics Show in Las Vegas.
Colin Calder, PassivSystems CEO is optimistic United States consumers will embrace PassivEnergy. “We believe consumers in any country would be interested in savings of up to 28 percent that PassivEnergy offers. So many houses around the world have heating and cooling systems that haven’t kept up with advances in technology and are inefficient, yet consumers accept this poor performance as standard. A system like PassivEnergy, that puts consumer needs first by delivering reduced energy bills and improved home comfort levels, without consumer behaviour being significantly altered, will gain momentum fast.”
The 20 participating businesses are hoping to expand their international markets and will meet with the media, potential partners and investors, as well as some of the United States’ top technology companies. They will confer with experts on the financial and public policy issues and agendas relevant to clean technology businesses operating in the US.
“PassivSystems will primarily be seeking to raise international awareness on the mission, building on the momentum generated at CES,” Calder adds. “Smart meters are simply not smart enough right now and PassivEnergy meets the consumer requirement for a genuinely intuitive and intelligent home energy management system.”